Research shows that most people spend fewer than 15 seconds on a website before moving on. That’s why first impressions are so important. In many cases, your website is the initial point of contact people have with you – a place where they can find out who you are, what you do and whether they want to get involved.
Thorough planning is the key to an effective website. So before you begin building your site, it’s critical to understand what you want it to achieve. Here’s a brief checklist of some of the things you should know to help guide the design of your site. There are of course other things to consider too, but this list will get you started and help keep your website on track to reach your goals.